PROJECT: BEAN BUZZ FEST
As a solo graphic design project, I created the full visual identity for the fictional Bean Buzz Festival—a Brooklyn-based celebration of coffee culture.
From concept to execution, I designed everything from the illustrations and stickers to custom bean bags and totes. The goal was to capture the festival’s cozy, energetic vibe and reflect the journey from bean to cup. Every design element was thoughtfully crafted to bring this imagined event to life in a fun, cohesive, and visually engaging way.
Aligned with the festival's dedication to sustainability, I designed eco-friendly tote bags for the Bean Buzz Festival, using bold, playful graphics to reflect both Brooklyn’s energy and the festival’s love for coffee. Created with sustainable materials, the totes were imagined as a fun way to extend the brand’s commitment to community and the environment.
